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Idea: start your own food company
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Abstract
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"From Your Kitchen Counter to the Checkout Counter"...
Yes You Can Start Your
Own Food Company
And Fulfill Your
Dream Of
Taking Your Recipe To The World!
Bob's pic
Bob Lauck founder Tuldys Texmex and
author of "Start Your Own Food
Company"
Our little home based business:
won back to back "Golden Chile" awards for our tortilla soup
won back to back "Scovie" awards for our chili
has 27 national culinary awards
and has even been featured on
Culinary Compadre,
If you've ever had anyone say to you, "This is the best ____ I've ever
tasted! Why don't you market it?" Well, I know how you feel. Over a
decade ago, I started playing around trying to duplicate the enchilada
sauce of my favorite texmex restaurant. After much experimentation I
actually did come up with a sauce that I (and my friends) thought
rivaled any place in town. The problem was, I was recently divorced and
totally broke. I might add I knew nothing about starting a food
company, or even about running a business. And I had a regular job to
boot. (still do)
So I started researching. It was a slow and arduous task. I
spent what felt like hundreds of hours on the Internet and bombarded
every food industry person I could find with questions. I learned a
lot, but not all those insider tips. If you ever considered starting
your own food company (even if it's just a hobby) and just don't know
where to start, well I know exactly how you feel.
But your problems are over! Start Your Own Food Company takes you by
the hand and guides you from start up to production to distribution.
Even those insider tips are here. You'll learn how I did it with very
little money, and I've included many of these tips so you can save a
bundle getting started.
order now!
I invite you to check out my website that has been up,
running, and making money since 1998!
Need a little more convincing? Here are just a tiny percentage of the
testimonials I've received from customers.
Hello Bob,
I don't know if you remember me or not but I purchased your book a
couple of years ago and decided to start my own salsa company in
Rockwall. Texas. I started my company in August 2009 working from
the trunk of my car and have since sold almost 5,000 jars of salsa.
I currently have my products in 6 Kroger stores in the Rockwall area
and 6 or 8 other retail locations. I submitted my Smoky Sweet Salsa
to the international Fiery Foods Festival and won a Scovie award for
third place. My business is growing every day. The Dallas Morning
news has informed me that they will be doing an article about my
small business success later this month. I just wanted you to know
how much I appreciate you for taking the time to write your book and
for providing the inspiration that I needed to get started. Best
wishes to you and your family in the future.
Respectfully,
Gary Hazelwood
Hazelwood's foods
214-793-7810
Hazelwoodsfoods
Hi,
I'm writing today to tell you how grateful we are to have found your
book, "How To Start Your Own Food Company". We had been wanting to
bottle my husband's Barbeque sauces and rubs for years now, but we
were always too overwhelmed with legalities to make it happen. I am
a flight attendant and about 3 months ago was on a long layover and
googled "how to start your own barbeque business". I can't tell you
how many times I have googled that same thing over the past couple
of years and all of a sudden, there it was. Your book. I downloaded
it right away and and we were off and running! Two and a half months
later we're all legal, Uncle Bob's Sauces LLC. We have our own
website
unclebobssauces, we have sold hundreds of bottles of
barbeque sauce in the last two weeks we have been open for business.
We are barely keeping up. Thank goodness I took these couple of
weeks off from flying. When I read that you had started the same way
that we had always wanted to, and that you were an airline employee,
I knew this was it. It was really going to happen.
I ordered off your website a few weeks ago and have already made the
tortilla soup and enchiladas, YUMMY! I will be spreading the word. I
am sure you get many emails, but I really wanted to write and tell
you how much you've changed our lives. We live in Montgomery, Texas
(50 miles north of Houston). We are still tweaking and learning new
things, but at least we are up and running and sending Christmas
gift packs out like crazy and recovering our start up costs.
Anyway, Thank You, Thank You, Thank You!!!
Merry Christmas, you have been our blessing...
Terri Blalock
Uncle Bob's Sauces, LLC
unclebobssauces
936-537-0577
Hi Bob,
I need to place an order for more UPC codes. Business has really
been great for us and we are adding additional products again this
year! Since buying and reading your book, "Start Your Own Food
Company" three years ago, our business has grown by leaps and
bounds. The tips and recommendations in your book saved me countless
hours and really contributed to our success. THANKS!
BTW, the UPCs are saving me a ton of money. Our products are in over
100 retail locations all over the country with no issues at all.
Sincerely,
Dan Arnold
Sucklebusters Inc
Seasonings, sauces, and such
PO Box 2006
Coppell, Texas 75019
972-393-9509
Email: sales@sucklebusterts
sucklebusters
Please feel free to contact any of the above. Check out their websites
and ORDER!
Thank you so much for a fast-reading, to the point, answer my
questions book focusing exactly on what I desire to do. I appreciate
your references and look forward to your Internet supplement. I
found the Copacker/labeling info you give so valuable. Exactly what
I was looking for in e-z to understand language... THANK YOU! You've
already set me on a great path. Bob, You Are The Man!!!!
Thank you again, worth every penny!
Respectfully,
R.M., California
I purchased your book "Start Your Own Food Company". It contains
literally more information that I have been able to acquire from all
other sources. I attempted my venture in 1998 only to scrap the idea
because I could not find any information or anyone that would help
me. After purchasing your book I am 100% confident that I can do
this! Thank you for a candid book with loads of information.
Sincerely,
Randy W. Brown
East Texas Chile Traders
Hi Bob,
Here's a testimonial and a question. At first I thought your book was
not worth the money I paid for it when I saw how basic some of the
business entities information was. Also the number of pages for an
ebook seemed like I had gotten ripped off. By the time I was half way
through the book I saw how some of the information you provide could
save at least $$$ thousands for my business as it gets started. I have
worked as a business consultant and studied economics at Harvard and so
I can see the true cost of getting some aspects of a business wrong.
Thanks and your book is more than worth it.
Now my question...
Leighton!
I read your book "How to start a food company". I found it to be
inspirational, practical, and having very, very, useful information.
At this point in time, I am trying to... It will be great if you can
share your recommendations. Once again, thanks for an informative
book.
I look forward to hearing from you,
Manoj
I purchased your book this week and have already read it cover to
cover. I am amazed at all the information that you have provided to
your readers. Thank you very much for all the hard work that you
have put into this book. It has definitely made me think long and
hard about what I want to do.
Shari T.
PA
Bob, bought your book yesterday and enjoyed it immensely. I honestly
had pretty low expectations (which of course were exceeded) and was
pleasantly surprised at the quality and depth of info contained
within. Thanks for putting it all out there for those looking to
get started. Those that know aren't sharing, and everyone else seems
to be clueless as to how to get started.
Robert H.
My name is Wendy, and I purchased your book online today. I read it,
and I must tell you that you provide a lot of great insight as to
what's not really said about getting into the industry. A lot of
what you mentioned I was already aware of, but I really enjoyed your
feedback on the real truth behind food shows and
copackers/distributors.
Bob, I'm almost done reading your book and I must say, probably the
best $37 I've ever spent!
T.C.
My wife and I just downloaded your book and was impressed by the
details you've mention on marketing a food product. Your story alone
gave us the inspiration to continue our dream in doing our own business
and must thank you for getting this information to us. Again thanks for
the information and looking forward to get some more of your
entrepreneurial expertise.
Marco
In this book, you will learn:
You really don't need an office, you can run your business
from a spare bedroom ( I still do!)
How to get started legally (you don't want to break any laws
in the food industry)
How to choose how your business will operate (sole
proprietorship, corporation, etc.) and an explanation of each so you
can decide what's best for you
How to register your URL or website name for next to nothing
How to register your business with the county clerk
How to clear legal hurdles such as local requirements, sales
tax permits, federal tax ID, and a food manufacturer's license
A short history of my first product (it's subtitled "This is
not the way you want to do it")
Help in finding someone to produce your product legally and
inexpensively
What outside professional help to employ, and how to save
money doing it
How to find someone to produce your labels (they must be
professionals)
Labeling rules
How to acquire a UPC code (here I'll save you BIG BUCKS!)
Establish a wholesale price
Tips on packaging that will skyrocket reorders
What tools I find essential to running a small business
besides my computer
Shipping tips
An invaluable section on different type of shows and
conventions with an ROI (return on investment) guide for each
type. This alone will save you a ton of money.
Breakdown of distributors (these are the people that get your
products into stores) and a history of my first distributor, also
subtitled "This is not how you want to do it"
How to get insured. Don't proceed without insurance
Insider tips on winning local or even national awards (I
definitely know my stuff when it comes to this subject)
Costs of national product competitions
One product I would never produce if my goal was winning
product competition
An extensive section on the shows including how we sample
different products
How to deal with the health department at the shows
Decorating your booth
Discussions with two different copackers (the people that will
produce your product) with dollar figures to help you estimate the cost
of your initial run of product
How to launch a website and get a merchant account
And over 40 links to provide you with enough research and reading
material to become an expert ...you know you've already wasted too many
hours researching this stuff...I provide you with the links you'll need
to research all aspects of the food industry!
My book will get you started and pay for itself many times over with
the money AND TIME you'll save.
BUT! as an added bonus, I'm throwing in 4 bonus ebooks!
The first is the best reference I've ever seen for getting started on
the internet that didn't cost $200+! It's Stone Evans' "DOTCOMOLOGY".
There's literally more information in this book than you can imagine.
300+ pages!
Next is "Outsourcing Survival Kit" a great reference to getting someone
else to do what you will waste your precious time on. We all think we
have to do it all in the beginning and it just ain't so! This will help
you get the help you need inexpensively!
And third is "Creating Your Own Publicity" by Dr. Paul Hartunian. A
noted publicity expert in the real world and the online world.
Excellent stuff!
And last, "Guaranteed Success Thinking" by internet guru Jim Edwards.
Keep focused, keep positive because it will be a long journey to the
promise land!
So are you ready to fulfill your dream of owning your own food company
and possibly making a name for yourself? I'll be honest, a lot of
people that bought the book decided the food industry just wasn't for
them. THAT'S OK TOO because I know I saved them even more money! This
book will give you a realistic view on start up costs so you can make
up your own mind. Only $19!!! to see if you have the stuff to succeed
in the food industry.
(This ebook has been sold for $37 for years, grab it now for nearly
half price!)
Over a decade's sweat equity went into this book and you can be reading
it in seconds.
What are you waiting for?
NOTE:
THIS IS NOT A PHYSICAL BOOK, IT'S AN EBOOK THAT WILL DOWNLOAD TO YOUR
COMPUTER! YOU WILL READ IT ON YOUR COMPUTER AND FOLLOW LINKS OUT OF THE
BOOK
only $19!!!
order- satisfaction guaranteed!
all orders processed through - the most
trusted name in digital products
Click on this link to start your own food company
and download our ebook now!
P.S. I'm never far from my computer and you can email me with questions
at any hour! The consulting is FREE! Bob
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